The Owner's ReportBillboard lease rates

Billboard Lease Rates in Montague County, Texas

Texas Department of Transportation permit records show 30 permitted billboards in Montague County, with Joseph Ogden holding the most permits (12). Typical traffic on billboard-carrying roads here runs about 2,629 vehicles per day — the number that determines what a billboard ground lease on your land is actually worth.

30
permitted billboards
2,629
typical vehicles/day
0
on interstates
$20–$30
est. monthly rent

What a billboard lease pays here (2026 estimate)

Derived from 2,629 vehicles/day using the same traffic → impressions → operator revenue → ground-rent chain in our methodology. The spread is the negotiation: the low end is an operator's typical opening offer, the high end is fair market.

Location typeMonthly ground rentOver a 20-yr lease
Primary highway$20$30$4,800$7,200
Interstate$20$25$4,800$6,000

County-level estimate at typical traffic — your parcel's exact traffic and road class set the real number. A one-time buyout typically runs 8–12 years of ground rent ($1,920$4,320 at the primary-highway range).

Who operates billboards in Montague County

Joseph Ogden12 permits
FMG North Texas9 permits
Guy Oran Hill3 permits

These operators priced your land before they ever knocked. The permit and traffic data they used is public — our free check puts it on your side of the table.

Got an offer on a Montague County property?

The table above is the county-level picture. Enter your address to see the estimate for your exact parcel — nearby permits, spacing, real traffic, and whether your offer is a lowball. Free, no signup.

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Frequently asked questions

How much do billboards pay landowners in Montague County?

Based on typical traffic of about 2,629 vehicles per day on billboard-carrying roads in Montague County, a standard static billboard supports an estimated ground rent of $20–$30 per month on a primary highway, and up to $25 on an interstate-class location. The low end is roughly what operators open with; the high end is fair market for a well-negotiated lease. Actual value depends on your parcel's exact traffic, road class, and spacing — run a free check for your address.

Which billboard companies operate in Montague County, Texas?

TxDOT permit records show Joseph Ogden (12 permits), FMG North Texas (9 permits), Guy Oran Hill (3 permits) among the most active operators in Montague County. If one of them made you an offer, they already know exactly what your land is worth — the permit and traffic data they used is public.

Is my billboard lease offer fair?

Compare it to the estimated range above. If your offer is below $20/month for a typical Montague County location, it is likely an opening lowball. Enter your address in our free check to see the estimate for your exact parcel, the permits near you, and how your specific offer compares.

How far apart do billboards have to be in Texas?

Texas requires at least 1,500 feet between signs on the same side of an interstate and 750 feet on other qualifying highways (43 TAC §21.180), and local zoning can add stricter rules. Spacing is what makes a legal billboard location scarce — and scarcity is leverage in your negotiation.

Nearby Texas counties

Estimates built from public Texas Department of Transportation permit records and public traffic data as of 2026. Market estimates, not an appraisal, legal advice, or a guarantee of eligibility — billboard permits are decided by TxDOT and local zoning. Consult a licensed real estate attorney in Texas before signing any lease.