The Owner's ReportBillboard lease rates

Billboard Lease Rates in Dallam County, Texas

Texas Department of Transportation permit records show 37 permitted billboards in Dallam County, with Elite Media Group holding the most permits (9). Typical traffic on billboard-carrying roads here runs about 2,606 vehicles per day — the number that determines what a billboard ground lease on your land is actually worth.

37
permitted billboards
2,606
typical vehicles/day
0
on interstates
$20–$30
est. monthly rent

What a billboard lease pays here (2026 estimate)

Derived from 2,606 vehicles/day using the same traffic → impressions → operator revenue → ground-rent chain in our methodology. The spread is the negotiation: the low end is an operator's typical opening offer, the high end is fair market.

Location typeMonthly ground rentOver a 20-yr lease
Primary highway$20$30$4,800$7,200
Interstate$20$25$4,800$6,000

County-level estimate at typical traffic — your parcel's exact traffic and road class set the real number. A one-time buyout typically runs 8–12 years of ground rent ($1,920$4,320 at the primary-highway range).

Who operates billboards in Dallam County

Elite Media Group9 permits
Lamar Advantage8 permits
Joseph Ogden8 permits

These operators priced your land before they ever knocked. The permit and traffic data they used is public — our free check puts it on your side of the table.

Got an offer on a Dallam County property?

The table above is the county-level picture. Enter your address to see the estimate for your exact parcel — nearby permits, spacing, real traffic, and whether your offer is a lowball. Free, no signup.

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Frequently asked questions

How much do billboards pay landowners in Dallam County?

Based on typical traffic of about 2,606 vehicles per day on billboard-carrying roads in Dallam County, a standard static billboard supports an estimated ground rent of $20–$30 per month on a primary highway, and up to $25 on an interstate-class location. The low end is roughly what operators open with; the high end is fair market for a well-negotiated lease. Actual value depends on your parcel's exact traffic, road class, and spacing — run a free check for your address.

Which billboard companies operate in Dallam County, Texas?

TxDOT permit records show Elite Media Group (9 permits), Lamar Advantage (8 permits), Joseph Ogden (8 permits) among the most active operators in Dallam County. If one of them made you an offer, they already know exactly what your land is worth — the permit and traffic data they used is public.

Is my billboard lease offer fair?

Compare it to the estimated range above. If your offer is below $20/month for a typical Dallam County location, it is likely an opening lowball. Enter your address in our free check to see the estimate for your exact parcel, the permits near you, and how your specific offer compares.

How far apart do billboards have to be in Texas?

Texas requires at least 1,500 feet between signs on the same side of an interstate and 750 feet on other qualifying highways (43 TAC §21.180), and local zoning can add stricter rules. Spacing is what makes a legal billboard location scarce — and scarcity is leverage in your negotiation.

Nearby Texas counties

Estimates built from public Texas Department of Transportation permit records and public traffic data as of 2026. Market estimates, not an appraisal, legal advice, or a guarantee of eligibility — billboard permits are decided by TxDOT and local zoning. Consult a licensed real estate attorney in Texas before signing any lease.